General Introduction
In a fast-paced world, good ideas aren’t enough… a brand needs a meticulous methodology, a strong identity, a clear voice, and a memorable presence.
At “My Business Home,” we don’t just offer marketing services… we nurture brands as living entities with roots, growth, and continuity.
We start with analysis, move through brand creation, and finish with operation, surrounding it with a comprehensive system that protects and develops it.
Octa-system software
Brand management software
We divide the work on the brand into 8 integrated programs:
Mark study program
Market research, competitors, audience, strengths and weaknesses.
Brand building program
Building identity in all its forms: visual, linguistic, architectural, strategic, media…
Brand financing program
Budgeting, investment models, crowdfunding, seeking strategic partnerships.
Brand Governance Program
Establishing operating policies, user manuals, handling guidelines, and quality control.
Mark automation program
Connecting systems, building dashboards, using technical tools for identity management.
Mark driver program
Brand management: from designing and preparing the identity to operating branches and outlets.
Brand Marketing Program
Campaign planning, digital media management, smart product and service launching.
Trademark Protection Program
Legal protection, rights registration, monitoring of plagiarism and infringements, crisis management.
- Corporate identity – legal – financial – administrative – professional
- Urban, architectural, artistic, productive, and media identity
- Brand identity – visual – digital – strategic – logistical – marketing
- Identity management: monitoring performance, updating, maintaining consistency.
- Identity nurturing: nourishing the identity with content, consultations, and development.
- Identity operation: its management on the ground – preparing printed materials, branch facades, decoration… etc.
- The client has a brand… and we are working to nurture it as if it were a national project.
- He has a business manager who handles all the details on his behalf.
- He has an executive department specializing in identity, supervised by his business manager.
Home Business Programs
Mark Study Program – Strategic Mind
Let’s start with the fundamental question:
What makes your brand different? Who are you targeting? And why?
Services within this program:
- Market and competitor analysis.
- Studying the behavior of the target audience.
- SWOT analysis of the brand (Strengths – Weaknesses – Opportunities – Threats).
- Review the brand's objectives and their clarity and consistency.
- Submit a diagnostic report with preliminary recommendations.
Objective: To create a mind map to understand the brand before starting any design or marketing step.
Brand Building Program – Foundation Stage
Here we move from concept to reality, building the brand’s components piece by piece.
Services within this program:
- Creating a brand name and logo.
- Developing a complete visual identity (colors, fonts, patterns, usage systems).
- Writing the vision, message, values, linguistic tone, and linguistic guide.
- Developing the urban and architectural identity, if any (stores - branches).
- Developing the artistic identity and the digital identity (website - applications).
- Preparing a comprehensive brand identity guide (Brand Manual).
The goal: To create a well-rounded brand, ready to confidently make its presence felt.
Brand Finance Program – Growth Lever
This program is designed for brands preparing to expand or seeking partners.
Services included in this program:
- Preparing the business model.
- Developing a financial plan and brand budget.
- Designing a professional presentation for investors.
- دعم برامج التمويل (استثمارات – تمويل جماعي – شراكات).
The goal: To prepare the brand to enter the market strongly, with sound financial confidence.
Brand Governance Program – Operational Control
To maintain brand consistency under all circumstances, you need a system.
Services included in this program:
- Preparing operational policies and procedures.
- Setting up internal and external use guidelines for the identity.
- Establishing quality control standards.
- Governance of usage by teams and partners.
The goal: To create a stable entity that is not affected by the efforts of individuals, but is managed by systems.
Brand Automation Program – Smart Control
Accelerating performance and fine-tuning details are done not manually, but through automation.
Services within this program:
- Designing an advanced identity and performance tracking dashboard.
- Linking marketing, accounting, and operational systems.
- Providing automated analysis and response tools (responses - forms - CRM).
- Linking marketing accounts on a single platform.
The goal: To digitize everything related to brand management and control from one place.
Brand driver program – turning idea into reality
Everything that was designed is actually implemented, on the ground, and professionally.
Services within this program:
- Implementing the identity on printed materials – uniforms – location – place – products.
- Equipping the shop or office according to the urban and architectural identity.
- Preparing signs, printed materials, gifts, and brochures.
- Field operations management with suppliers.
The goal: To make the sign appear to the public at the same level as it was drawn on paper.
Brand Marketing Program – Effective Reach
It’s not enough to be exceptional… people need to see you clearly.
Services included in this program:
- Develop a comprehensive strategic marketing plan.
- Launching advertising campaigns (digital, print, and field).
- Social media content management.
- Launching creative campaigns (stories, videos, designs, interaction).
- Managing seasonal campaigns and openings.
The goal: to create a lasting relationship between the audience and the brand, not a temporary moment.
Trademark Protection Program – Security Shield
Your trademark could be a target for theft or misuse… and we protect it.
Services included in this program:
- Registering the trademark locally and internationally.
- Market surveillance and plagiarism.
- Legal action to address violations.
- Reputation and crisis management.
- Develop a crisis response guide.
الهدف: ضمان استمرارية وقوة العلامة دون اختراق أو تشويه.
Designing paid subscription packages for brand management
General idea
All packages include a dedicated business manager who interacts directly with the client and acts as the gateway for all transactions.
The differences between the packages lie in: the number of services, speed of execution, number of meetings, and level of support.
| Package name | Target group |
|---|---|
| Launch Package | For new or beginner brands |
| Empowerment Package | For developing brands that have entered the market |
| Leadership Package | For distinctive and successful brands in the market |
| Sovereignty Package | For major brands or those aspiring to expand |
Launch Package
2,500
Riyal/month
- Personal Business Manager
- One consultation hour per month
- Initial diagnosis of the sign
- Simplified development plan
- Monthly report
- The option to request one service per month
Empowerment Package
6,500
Riyal/month
- Personal Business Manager
- 3 hours of consultation
- A comprehensive analysis of the current identity
- Quarterly marketing plan
- Managing a single monthly campaign
- Ongoing executive follow-up
- Detailed performance report
Leadership Package
12,000
Riyal/month
- Personal Business Manager + Project Manager
- 6 hours of consultation
- Implementing two campaigns per month
- Identity design and development
- Full digital identity link
- Regular meetings (twice a month)
- Legal, marketing, and technical support
- Trademark protection (registration + monitoring)
Sovereignty Package
24,000
Riyal/month
- Dedicated Business Manager + Management Team
- Unlimited consultations
- Strategic expansion and development plan
- Implementing 4 monthly campaigns
- Complete identity management (renewal - development - operation)
- Reputation management and brand protection
- 360-degree support (legal, financial, technical, production, and marketing)
- Direct follow-up from senior management
Common benefits across all packages
- Direct communication with your business manager.
- Your own online platform.
- Regular reports and follow-up.
- The option to upgrade the package at any time.
- A portal for booking meetings and consultations.
Contact us
If you have any questions or inquiries about our services, please don't hesitate to contact us.
